The only founder conversation that gets honest because nobody's driving.
A Biz & Bull production, part of The ALT.
Sometimes that's the back seat of a self driving car. Sometimes it's a quiet corner of a coffee shop that already feels like home to the person sitting across from us. The setting changes. What stays fixed is the premise. No script. No rehearsed answers. No polish standing between the guest and the truth.
Most founder media reads like a press tour. Same questions, same performance, same LinkedIn version of the story. Biz & Bull works because the room won't allow that. Take away the studio and the teleprompter and what's left is just two people talking.
What actually worked. The numbers, the decisions, the parts of the playbook that never make it into a pitch deck. This is the founder's real infrastructure, laid out in plain language.
The myth this founder was handed and had to unlearn to get anywhere. Every episode names it, then hands the audience what's real instead.
Every guest comes through one of two doors. A warm network across circles most people can't just walk into. Or an open application, because the best story doesn't always come with a résumé attached.
We choose spaces that already mean something to the people who use them. A location isn't a backdrop here. It's a character in the conversation.
Autonomous rides where the moving world outside becomes part of the rhythm of the conversation.
Coffee shops and community spaces that already function as home base for the builders in that city.
Rooms reserved for stories that need more space to breathe than a standard sit-down allows.
Biz & Bull lives under The ALT, a platform built on one idea: you were never meant to fit inside one lane. This show is that idea, recorded in real time, with real people, in real rooms.
We're always looking for the founder who has something true to say and hasn't had the right room to say it in yet.
Submit a guestIf your space already feels like home to founders and builders, we'd like to talk about what filming there could look like.
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